Platform · Glossary
Neighborhood.
In PriceDNA reports, “neighborhood” refers to concentric 1-, 3-, and 5-mile rings drawn around a specific property. These rings are fixed, meaning the same distance regardless of city, density, or context. They show how population, household composition, education, housing tenure, and rental demand change with distance from the property.
The neighborhood analytics section of a report displays six metrics at each radius:
- Population
- Households
- Renter-age share (a leading signal for rental demand pool, ages 21–44)
- College educated (associate degree or higher)
- Renter-occupied share
- Vacant ratio
Why fixed rings
Three things are easier to see at fixed radii: how dense the immediate area is, how that density changes as you walk out further, and how the demographic mix shifts from block to neighborhood to broader area. A property in a transitional area often shows very different demographics at 1 mile vs. 3 miles, which is useful context for understanding the deal.
Neighborhood vs. local area
Different concepts, both useful, served separately on PriceDNA reports:
- Neighborhood: fixed 1/3/5-mile rings, used for the descriptive “what does the area look like at varying distances” view
- Local area: adaptive radius sized to about 4 tracts and 15,000 people, used to compute benchmarks that are comparable across cities
The neighborhood view is descriptive. The local-area view is comparative.